The life of a label is far from easy. If it’s not constant squeezing, it’s moisture breaking down your design. If it’s not temperature extremes prying at your adhesive, it’s UV rays slowly fading colors. Durable labels are directly connected... Read More

How Craft Breweries Can Compete Against Brand Name Beer Labels We know you’re thinking it. Independent craft beer is better than “Big Beer” brands, especially your craft beer. But you’re up against millions in brand advertising budgets to grab consumers’... Read More

What You Need to Know Before Printing CBD Labels According to PR Newswire, CBD product sales could reach $23.7 billion by 2023. This could explain the rise of new “ganjapreneurs,” often unschooled in regulations for supplements and food products. Like... Read More

6 Tips for Beauty Product and Cosmetic Labels In the cosmetics industry, an unattractive label isn’t exactly a “good look.” Beauty products and cosmetic labels are expected to portray the look they create, even on small surfaces. But colors and... Read More

Embossed labels stand out to consumers, even when they share space on a crowded shelf. Their three-dimensional effect is the result of heat stamping— a special technique that presses design or text into your label material so that specific elements... Read More

Hand out a scratch off card and ask what it’s worth. Is it worth its cost of purchase at $5 or its potential winnings of $500,000? The true value remains hidden beneath a foil stamp or latex ink. Which is... Read More

Why Are BOPP Labels So Popular? Label material selection is about finding a construction that adapts to your container shape, fits your aesthetic preferences and outlasts your product’s environment. And few materials perform better than BOPP. It stands for biaxially-oriented... Read More

How to Design Traditional Paper Wine Labels for the Modern Consumer Across all markets, packaging design follows codes—milk products use white and blue colors, products for men use metallic squared forms, handmade products use a hand-script typeface, and wine bottles... Read More

CMYK vs. RGB: A Quick Guide to Color Printing Identifying color is one thing: printing it is quite another. While the universe contains a full spectrum of colors, label printers are limited by the equipment and inks at their disposal.... Read More

The 5 Benefits of Using Variable Printing for Labels You may not be able to shake hands with all your customers to give them a personalized product experience. But with variable printing technology, your product label can stand in for... Read More