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Instant Redeemable Coupons (IRCs)

Instant Redeemable Coupons (IRCs)

Boost Sales at the Point of Purchase

Instant Redeemable Coupons (IRCs) attached to your products makes it easier to attract customers when they’re ready to buy. Due to the retail space being a competitive marketplace, IRCs are a final piece of a marketing strategy to capture the attention of the consumer and sway purchasing decisions. As a result, this helps to make sure your products make their way to the checkout, driving sales.

Instant redeemable coupons are affixed to the exterior of a package in store. The double layer adhesive allows for the first layer to affix to the packaging, allowing the second layer to then be peeled away with no residue left behind. Another option is for the second layer to fold away, remaining hinged for additional information.

With the ability to variable print, bar codes and QR codes can be customized per the needs of the retailer. Furthermore, we have the ability for 12 colors, allowing your brand and graphics to pop off the shelves.

The sky’s the limit for the promotions you can create with IRCs:

  • Point of Purchase Coupons
  • Peel & Scan Coupons
  • Mail-In Rebates
  • QR Codes for Special Campaigns
instant redeemable coupon for beverage company

Why work with Labels & Specialty Products?

Labels & Specialty Products can help you design and generate IRCs for your retail products. With over 35 years of experience, we understand the materials, adhesives and format needed for your application. Because each coupon is custom, it is easy to produce in multiple shapes and formats.

We listen carefully to understand the specifications of your instant redeemable coupon. Then our experts provide a custom quote specific to your order. We provide quality products produced with the most advanced technology.


Consumer goods, packaged food and beverages, hardware

Contact a Labels & Specialty Products representative at 630.513.8060 or by filling out a contact form here.